DaRousso is registered trademark since 2009.
The company Georgios Roussos E.E. / DaRousso Group Of Companies was founded in 2015 and it instantly became the exclusive manufacturer and distributor for the DaRousso designer brand.
DaRousso is a pioneer in terms of fashion design. It appeared in 2008 and made its kick-start at the Athens Xclusive Designers Week by winning the Best Catwalk Award. Ever since DaRousso is evolving and growing into a name which stands for innovation in terms of design approach and its mission to give deeper meaning to fashion.
DaRousso is operating according to the FAIR TRADE policy, supporting small local producers and local economy. Furthermore, the design approach takes in consideration the negative side effects of the production process in fashion industry and aims to find more eco-friendly solutions in order to minimize those side effects and make fashion production less harmful to nature and to human.
DaRousso supports the ZERO WASTE design approach and by pioneering prototype cut designs reduces the production waste to zero which means maximum usage of material and almost no waste.
DaRousso puts great effort in designing fashion which follows and not fashion which is followed. In each collection the design gamma covers different range of body-types and responds to different demands and different people. It is because DaRousso believes that beauty comes from within and have little to do with our physical features. This is why the aim is to create clothes that are better in performance, comfortable, easy to wear, liberating and not body restraining. Being able to feel and look good but still be yourself is very important and represents a more HUMAN APPROACH TO DESIGN.